Bison continues its long-time partnership with the National Federation of High Schools as the Exclusive NFHS Partner for the sport of basketball through 2028 and remains the exclusive NFHS partner for soccer goals.
The renewal of the partnership keeps intact a longstanding relationship between the NFHS and Bison. In the mid-1990s, Bison was a part of the NFHS product licensing program through which the NFHS endorsed products for use in the high school marketplace.
“Bison has an extensive history with high schools throughout the country and has a reputation for its outstanding products. We look forward to continuing our association,” said Dr. Karissa Niehoff, NFHS executive director.
CEO Nick Cusick said, “Bison has enjoyed its longstanding mutually beneficial partnership with NFHS and is proud of the impact we both play in high school students’ development as players and as citizens.”
When selling Bison basketball and soccer products, you can use the NFHS partnership as a selling point.